Community Contributions (Grants & Sponsorships)

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Community Contributions (Grants & Sponsorships)

Centra is committed to improving the overall health status in the communities and regions in which we serve by funding projects and sponsoring events that address community health needs outside of the healthcare system.  As a major economic force in central and southern Virginia, Centra is also committed to supporting projects of regional importance which address our communities’ economic, social and community development needs. 

How to Apply

To maximize the impact of Centra’s community contributions, we have created a user-friendly online application portal, for use by any organization requesting funding from Centra, whether a grant or a sponsorship. All applicants will be asked to create a login and submit their requests online.

Eligibility Criteria

Organizations requesting funding must be a legal entity that is tax-exempt under IRS Section 501(c)(3) or another non-profit as relevant to Centra’s funding priorities, and not a private foundation as described under Section 509(a).

Projects that take place outside of Centra’s service areas will not be considered. Centra’s service areas include the cities/towns of  Bedford, Danville, Farmville, and Lynchburg; and the counties of Amelia, Amherst, Appomattox, Bedford, Buckingham, Campbell, Charlotte, Cumberland, Lunenburg, Nottoway, Pittsylvania or Prince Edward.

The following requests are among those that will not be considered for support:

  • Biomedical or clinical research
  • Conference or symposium fees
  • Debt reduction
  • Endowments
  • Individuals
  • League sports
  • Organizations that discriminate based on age, race, ethnicity, religion, culture, language, physical or mental disability, socioeconomic status, sex, sexual orientation, and gender identity or expression.
  • Political campaigns, candidates or partisan activities
  • Projects with a religious purpose
  • Scholarships
  • School-based programs such as athletics, band, chorus, theater


Understandably, Centra is unable to fund each of the multitude of requests it receives. Centra Board policy gives priority to funding sponsorships and grants that address the needs identified in the most recent Community Health Needs Assessments (CHNAs) for each of Centra’s service areas. Centra also supports projects of regional importance which address our communities’ economic, social and community development needs.  

Prioritized needs from the 2018 CHNA include:

  • Access to affordable healthcare
  • Access to affordable housing
  • Access to healthy foods
  • Access to mental health services/mental health problems
  • Diabetes
  • High blood pressure
  • Overweight/Obesity
  • Poor eating habits
  • Poverty
  • Substance use and alcohol/illegal drug use
  • Transportation


The COVID-19 pandemic has had a devastating impact on communities across the United States. Of great concern is the higher number of cases, hospitalizations and deaths among racial and ethnic minority groups. Inequities are being experienced by those impacted by the social determinants of health, increasing the risk of illness and deaths from COVID-19. In addition, risk for severe illness increases with age, with older adults at highest risk. With the release of COVID-19 vaccines, we now have an important tool to help stop the spread of the virus in the community. However, disparities in vaccination rates are becoming evident especially in vulnerable populations. 

Centra is committed to promoting a culture of health equity for those who are disproportionately impacted by COVID-19. Our action is time sensitive as the pandemic continues to blaze through our Centra communities. On February 1, 2021, we are releasing a modified grant process that will:

  • Support efforts to address the impact of Social Determinants of Health in those communities disproportionately impacted by COVID-19.
  • Support efforts to maximize vaccination rates through education, outreach, and access to vaccines in those communities disproportionately impacted by COVID-19.

Collaboration to address these efforts is encouraged.

Although our primary focus during this grant cycle will be on reducing health disparities faced by vulnerable populations as a result of the COVID-19 pandemic, consideration will be given to applications addressing other critical needs in the region.

The Difference between a Grant and Sponsorship

The sponsorship process generally funds one-time events and activities in the community (i.e. 5K’s, fundraisers, meetings/conferences, etc.). In comparison, the grants fund on-going, long-term initiatives, programs, or projects that will specifically impact and improve one or more health outcome. You may apply for both if you have an upcoming event and a project.

Apply for a Grant

You can view the full grant application here.  Please submit your application via the “Submit my Grant Application Online” link on this page. 

  Submission Deadline Application Open Notified By
Round 1 3/5/2021 Revised 2/1/2021 – 3/5/2021  Revised 3/31/2021  Revised
Round 2 9/15/2021 7/30/2021 – 9/15/2021 12/15/2021

Submit my Grant Application Online

NOTE: We recommend using Google Chrome as your browser when submitting your grant application for optimal functionality. 

Apply for a Sponsorship

Sponsorships are typically awarded in the range of $500 - $5,000.  You can view the full sponsorship application here.  Please submit your application via the “Submit my Sponsorship Application Online” link on this page. Sponsorship applications are reviewed and awarded during four cycles:

  Deadline Application Open Notified By
Cycle 1 12/31/2020 11/30/2020-12/31/2020 1/15/2021
Cycle 2 4/15/2021 3/15/2021-4/15/2021 5/15/2021
Cycle 3 7/15/2021 6/15/2021-7/15/2021 8/15/2021
Cycle 4 10/15/2021 9/15/2021-10/15/2021 11/15/2021

    Submit my Sponsorship Application Online

NOTE: We recommend using Google Chrome as your browser when submitting your sponsorship application for optimal functionality. 

General Information

  • Funding decisions are communicated by email to the contact person named on the application per the notification dates listed.
  • Presentations and/or site visits may or may not be requested.  
  • Please note that prior contributions do not indicate a precedent for future funding.
  • Due to the large volume of applicants, we regret that we are unable to critique unsuccessful proposals. 


For more information please contact:

Jenny Jones
Community Health Coordinator